{"id":2707,"date":"2026-09-28T19:32:11","date_gmt":"2026-09-29T01:32:11","guid":{"rendered":"https:\/\/guatemala.wordcamp.org\/2026\/?post_type=wcb_speaker&#038;p=2707"},"modified":"2026-09-28T19:32:23","modified_gmt":"2026-09-29T01:32:23","slug":"carla-silva","status":"publish","type":"wcb_speaker","link":"https:\/\/guatemala.wordcamp.org\/2026\/speaker\/carla-silva\/","title":{"rendered":"Carla Silva"},"content":{"rendered":"<ul class=\"wp-block-wordcamp-speaker-sessions\"><li><p>\u00bfTu sitio est\u00e1 preparado para que lo encuentre una IA? SEO en la era de AI Overviews, AI Mode y respuestas generativas<\/p><\/li><\/ul>\n\n\n<p class=\"wp-block-paragraph\">Directora de Tecnolog\u00eda Web en la Universidad Francisco Marroqu\u00edn y catedr\u00e1tica en la Facultad de Ciencias Econ\u00f3micas y en el Instituto de Estudios Pol\u00edticos y Relaciones Internacionales (EPRI), donde imparte el curso\/seminario de Inteligencia Artificial. Especialista en estrategia digital, integra el equipo de IA de la UFM y asesora a empresas en transformaci\u00f3n digital, conectando tecnolog\u00eda, negocio y experiencia de usuario para generar impacto medible.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Directora de Tecnolog\u00eda Web en la Universidad Francisco Marroqu\u00edn y catedr\u00e1tica en la Facultad de Ciencias Econ\u00f3micas y en el Instituto de Estudios Pol\u00edticos y Relaciones Internacionales (EPRI), donde imparte el curso\/seminario de Inteligencia Artificial. Especialista en estrategia digital, integra el equipo de IA de la UFM y asesora a empresas en transformaci\u00f3n digital, conectando [&hellip;]<\/p>\n","protected":false},"author":16042920,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_wcpt_user_name":"","footnotes":""},"speaker_group":[],"class_list":["post-2707","wcb_speaker","type-wcb_speaker","status-publish","hentry"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/phj8Y6-HF","avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/?s=24&d=mm&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/?s=48&d=mm&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","128":"https:\/\/secure.gravatar.com\/avatar\/?s=128&d=mm&r=g","256":"https:\/\/secure.gravatar.com\/avatar\/?s=256&d=mm&r=g","512":"https:\/\/secure.gravatar.com\/avatar\/?s=512&d=mm&r=g"},"_links":{"self":[{"href":"https:\/\/guatemala.wordcamp.org\/2026\/wp-json\/wp\/v2\/speakers\/2707","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/guatemala.wordcamp.org\/2026\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/guatemala.wordcamp.org\/2026\/wp-json\/wp\/v2\/types\/wcb_speaker"}],"author":[{"embeddable":true,"href":"https:\/\/guatemala.wordcamp.org\/2026\/wp-json\/wp\/v2\/users\/16042920"}],"replies":[{"embeddable":true,"href":"https:\/\/guatemala.wordcamp.org\/2026\/wp-json\/wp\/v2\/comments?post=2707"}],"version-history":[{"count":2,"href":"https:\/\/guatemala.wordcamp.org\/2026\/wp-json\/wp\/v2\/speakers\/2707\/revisions"}],"predecessor-version":[{"id":2709,"href":"https:\/\/guatemala.wordcamp.org\/2026\/wp-json\/wp\/v2\/speakers\/2707\/revisions\/2709"}],"sessions":[{"embeddable":true,"href":"https:\/\/guatemala.wordcamp.org\/2026\/wp-json\/wp\/v2\/sessions\/2710?_embed=1&context=view"}],"wp:attachment":[{"href":"https:\/\/guatemala.wordcamp.org\/2026\/wp-json\/wp\/v2\/media?parent=2707"}],"wp:term":[{"taxonomy":"wcb_speaker_group","embeddable":true,"href":"https:\/\/guatemala.wordcamp.org\/2026\/wp-json\/wp\/v2\/speaker_group?post=2707"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}